Yardley London 1970 EDT

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Magnolia

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Yardley London Magnolia is an Eau de Toilette launched in 1970. Magnolia settles into a heart of Hyacinth, Magnolia, and Lily. Yardley London's Magnolia carries a Favourite verdict, a green-led wear.

This isn't your grandma's magnolia, unless your grandma was a trailblazer. It's a fresh, green take on the classic white floral that's almost universally loved for its natural brightness, though some find it a bit too raw or fleeting for their tastes.
What our verdicts mean →
  • Fresh
  • Clean
  • Relaxed
  • Classic
  • Elegant
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Magnolia Eau de Toilette bottle

Scent Profile

Composition

Timeline

Showing: Overall Blend

Top, heart and base are the brand's own listing, not a timing claim - the industry classifies a note by its character as much as by how fast it fades. Each curve here is modelled from that material's own volatility, so groups can overlap when a house lists long-lasting materials in its heart.

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Performance & Mood

Performance

Longevity
Moderate (4-6h)
Projection
Moderate
Intensity
Moderate

Mood

Mood Energising
Calming
Character Playful
Serious
Sentiment Uplifting
Brooding

When To Wear

Best Seasons

Best For:
Spring Summer

A warm-weather pick - at its best in spring and summer.

Best Occasions

Best For:
Office Casual
Also Works:
Sport

Its fresh, clean floral character makes it highly suitable for casual wear and daily office use, unlikely to offend. While not overtly romantic for dates or formal enough for grand events, its refreshing quality can work for active lighter occasions, though some note its longevity can be an issue.

Ingredients and allergens

We don't have this fragrance's ingredient list yet.

Ethics and formulation

We report other people's certifications, never our own. Every claim links to its source.

  • Cruelty-free Brand-declared Yardley London says so · no third-party certification found · Read the claim

Certification covers a brand's whole range. Part-range claims show on the brand page.

About

Imagine a magnolia blossom caught just as it unfurls, dewy and green. This isn't a creamy, sweet floral; instead, it's a vibrant, almost sappy scent with a cool, fresh edge. Hyacinth adds a crisp, aquatic greenness, while the lily contributes a clean, bright floral lift, all balancing to evoke a garden on a fresh spring morning.

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Compare & Pair

Layer

Wear two at once: the blends worth trying, how each one scores and where to spray See what layers well

Complement

Two people, two scents: what sits well beside it when you each wear your own See what pairs well

Where to buy

Prices for the United States ·

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Drawn from community reviews and editor-reviewed before publishing on . See our methodology and disclosure policy.