Maison Louis Marie

Botanical, clean-formula fragrances and candles with a soft, wearable profile at accessible niche prices.

About Maison Louis Marie

Maison Louis Marie is a Los Angeles based fragrance and home scent brand founded by perfumer and designer Marie du Petit Thouars. The line is named after her ancestor Louis Marie Aubert du Petit Thouars, an 18th century French botanist who was exiled to Madagascar, La Réunion and Mauritius during the French Revolution and returned to France with more than 2,000 plant specimens, later becoming a member of the Académie des Sciences. Drawing on this botanical heritage, Marie began making candles and experimenting with scent as a child in Belgium, spending time in her grandfather’s nursery and her mother’s greenhouse before launching the brand with an initial collection of six fragrances.

From the outset, Maison Louis Marie has focused on clean formulations and environmental commitments. The brand states that its perfumes, candles and skincare are free from parabens, phthalates, sulfates and several other commonly used ingredients of concern, are vegan and not tested on animals. They highlight the use of sustainable packaging and partnerships with organizations such as 1% for the Planet, the National Forest Foundation and Climate Neutral. Signature creations include No.04 Bois de Balincourt, inspired by the family’s country estate outside Paris and its surrounding forest path known as Lover’s Lane, which has become the label’s most widely recognized scent.

The range centers on wearable, plant‑inspired compositions in both personal fragrance and home products, often revisiting family places and memories as specific scent stories. Collaboration between Marie and her husband, Matthew Berkson, has helped expand the distribution of the brand while keeping development in house. Today, Maison Louis Marie positions itself at the intersection of accessible pricing and more boutique presentation, offering oils, eaux de parfum, candles and body products that all share a clear emphasis on botanical themes and sustainability claims.

At a Glance

The Brand

Founded 2013
Founder Marie du Petit Thouars
Country United States
Category Indie

Scent Personality

Sweetness
Moderate
Freshness
Moderate
Boldness
Mild
Uniqueness
Moderate

Worth It?

Price ££
Value
High
Accessibility
High

Scent DNA

Woody Green Floral Spicy Musky
  • Scents from Maison Louis Marie tend to be soft, skin-like and easygoing, often built around creamy woods, airy florals and gentle musk rather than loud synthetics
  • There is a clear preference for botanical angles and story-driven names tied to places, family history and natural landscapes
  • Many compositions lean linear but are carefully balanced to avoid sharp edges, making them comfortable for daily wear and small spaces

Typical Performance

Longevity
Moderate
Projection
Soft

Positioning

A indie, mid house known for woody compositions.

How It Compares

Who It's For

Best For

  • Daily office wear
  • Signature scent hunters who prefer subtlety
  • Home scenting and candles
  • People sensitive to heavy or allergenic-feeling perfumes
  • Layering with stronger fragrances

Strengths & Weaknesses

Strengths

  • Very wearable, office-safe compositions
  • Coherent branding across perfume and home products
  • Clear clean-beauty positioning with vegan and cruelty-free claims
  • Good value compared with many niche lines

Weaknesses

  • Soft projection can feel underwhelming to fans of powerhouse scents
  • Portfolio leans similar in mood, with fewer truly experimental compositions
  • Limited complexity compared with more avant-garde niche houses

Brand Evolution

Maison Louis Marie began with a small set of six scents focused on candles and personal fragrance oils, gradually expanding into eaux de parfum, diffusers and body products. Over time, the brand has sharpened its clean-beauty positioning, publicly detailing ingredient exclusions and pursuing third-party climate and environmental partnerships. While the core aesthetic remains light, woody and botanical, newer launches increasingly explore different settings within the family narrative, such as beachy or more resinous interpretations, without abandoning the brand’s soft-spoken style.

Quick Verdict

Maison Louis Marie is a solid choice if you want low-key, botanical-leaning scents and candles with a clean-ingredient focus and do not need monster projection. If you crave high drama, complexity or loud statement perfumes, this line will likely feel too polite.

Maison Louis Marie Fragrances

Browse all 2 Maison Louis Marie perfumes