Strangelove NYC

All 3 Strangelove NYC perfumes on ScentVerdict have a verdict. 2 are Statements and 1 is Acquired. Each verdict sorts a perfume by character, using the same measures for every house, whatever it costs or who makes it.

Strangelove NYC is a New York-based niche fragrance house founded in 2013 by Elizabeth Gaynes. Gaynes previously co-founded GaiaOne, a company focused on sustainable sourcing and farming practices for essential-oil materials. The brand launched publicly in 2014 at Harrods' Salon de Parfums with deadofnight pure perfume oil, after operating under the earlier name ERH1012.

The house centers its collection on natural materials, rare ingredients, and pure oud. Its core fragrances include deadofnight, meltmyheart, silencethesea, lostinflowers, and fallintostars, released between 2014 and 2019. The compositions pair oud with materials such as ambergris, orris butter, red champaca, gardenia, jonquil, sandalwood, and Peruvian balsam. The brand offers both perfume oils and eau de parfum or extrait formats, with several scents developed in collaboration with perfumers Hamid Merati-Kashani and Christophe Laudamiel.

Strangelove's identity is defined by concentrated, often highly distinctive oud-based compositions rather than broad-appeal designer perfumery. Its use of natural and unusual materials can produce strong contrasts between floral, woody, animalic, resinous, and earthy effects. The collection is best suited to experienced fragrance wearers who value character, depth, and unusual raw materials over easy versatility.