Is Primark Wild Passion a dupe of Victoria's Secret Bombshell?

Wild Passion EDT

Primark by François Demachy Inspired Statement
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Bombshell Eau de Parfum bottle Bombshell EDP
EDP Concentration EDT
F Gender F
2010 Year 2020
££ Price Tier £
Wild Passion Eau de Toilette bottle Wild Passion EDT
Our Verdict

Bombshell and Wild Passion share a fruity-floral DNA, but diverge in price and complexity. Bombshell, a mid-range EDP, offers a bolder, more synthetic experience with strong fruity and floral notes. Wild Passion, a budget EDT, presents a lighter, fresher take, ideal for casual wear. Bombshell leans towards a statement fragrance, while Wild Passion is a subtle, everyday scent. If you prefer a modern, potent fragrance with impressive longevity, Bombshell is your pick. For a lighter, wallet-friendly alternative, Wild Passion is the winner.

$151.00+ tax from
1.7 fl oz (50 ml) at Fragrance365
Best value $53.53/fl oz (3.4 fl oz (100 ml))
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Where they differ

Biggest gaps first. The bolder side leads.

ScentArt

View Liquid → Bombshell EDP
View Liquid → Wild Passion EDT

Which Should You Buy?

Choose Bombshell if...
  • You want a strong, attention-grabbing fragrance.
  • You enjoy a pronounced fruity-floral blend.
  • Longevity and sillage are your top priorities.
  • You appreciate fragrances with a recognizable character.
Choose Wild Passion if...
  • You prefer a light, fresh, and subtle scent.
  • Budget-friendly options are a must for you.
  • You need an everyday fragrance for casual wear.
  • You dislike overly synthetic or strong perfumes.
Our Verdict - Bombshell EDP
Bombshell is a divisive crowd-pleaser that's either a vibrant, confident stunner or a synthetic, dated mess. It's an undisputed fruity-floral icon that takes you straight back to the 2010s, for better or worse.
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Our Verdict - Wild Passion EDT
An affordable fragrance that combines fruity freshness with a touch of floral elegance, perfect for lighthearted occasions.
Statement

Scent Profile

How they compare
Bombshell EDP A Wild Passion EDT B
Where they part company by gap size

How They Wear

Showing: Overall Blend

Mood

Mood Energising
Calming
Character Playful
Serious
Sentiment Uplifting
Brooding
Bombshell EDP
Wild Passion EDT

Notes

Shared Notes
Musk 37% vs 28%
Woody Notes 32% vs 35%
Peony 26% vs 31%
Jasmine 17% vs 31%
Shared Notes
Peony 26% vs 31%
Jasmine 17% vs 31%
Only in Bombshell
Orchid 19% Red Fruits 19% Lily of the Valley 17%
Only in Wild Passion
Rose 37%
Shared Notes
Musk 37% vs 28%
Woody Notes 32% vs 35%
Only in Bombshell
Oakmoss 30%
Only in Wild Passion
Amber 36%

Note weights are our estimate from each note's place in the pyramid, not the share of the formula. Brands do not publish formulations.

Performance

Bombshell Wild Passion
Moderate (4-6h)
Longevity
Moderate (4-6h)
Moderate
Projection
Intimate
Moderate
Intensity
Moderate

Season and Occasion Fit

Bombshell

Seasons

Best For:
Spring Summer

A warm-weather pick - at its best in summer and spring.

Occasions

Best For:
Office Casual Sport
Also Works:
Date

Its fresh, clean, and fruity nature makes it ideal for casual wear, office settings (with a light hand), and even sport, as many find it refreshing. However, its youthful and less sophisticated profile makes it less suitable for formal events.

Wild Passion

Seasons

Best For:
Spring
Also Works:
Summer Autumn

The fruity and fresh notes make it suitable for spring and summer, while its moderate intensity and warmth also allow it to fit in slightly cooler fall weather.

Occasions

Best For:
Date Casual
Also Works:
Office

Its moderate projection and fresh-fruity accord are suitable for casual outings and dates, while still being subtle enough for office wear.

Similarity Breakdown

Our estimate of how alike these two fragrances smell, calculated from their published notes. It is a position on our scale, not a measured percentage of shared smell.

Overall scent match
58%
Key Similarities

Shares 4 of its 8 notes, including Peony, Woody Notes, Musk

Key Differences

Adds amber and citrus, drops grapefruit and lily of the valley

Where to buy

Bombshell EDP
Wild Passion EDT

Pick a size. The two cheapest offers, then the rest.

Wild Passion EDT

Check price on →

No other shop we track that delivers to you has it in stock.

1.7 fl oz (50 ml)
Not available
3.4 fl oz (100 ml)
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Prices before sales tax, which the shop adds at checkout.

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Compare Another Pair

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