90 Pure White Eau de Parfum bottle 90 Pure White
Edp Concentration Edt
U Gender U
2017 Year 2022
££ Price Tier ££
Gaia Eau de Toilette bottle Gaia

ScentArt

A
90 Pure White
B
Gaia
Full Screen Compare

Which Should You Buy?

Our Verdict - 90 Pure White
A modern, clean, and understated fragrance that’s a dead ringer for Byredo Bal d'Afrique for a fraction of the price. The only downside is the performance, which is a bit of a letdown.
Favourite
Our Verdict - Gaia
Gaia is a truly lovely, modern chameleon; it's clean and comforting but with enough of an intriguing edge with the prominent vetiver to keep things interesting. A gentle crowd-pleaser that suits pretty much everyone.
Acquired

Scent Profile

Citrus Floral Fruity Green Sweet Warm Woody Earthy Animalic Fresh
Citrus 17% 11%
Floral 16% 18%
Fruity 3% 3%
Green 24% 23%
Sweet 9% 15%
Warm 4% 4%
Woody 8% 14%
Earthy 8% 5%
Animalic 15% 11%
Fresh 28% 22%

Mood

Mood Energising
Calming
Character Playful
Serious
Sentiment Uplifting
Brooding
90 Pure White EdP
Gaia EdT

Notes

Shared Notes
Bergamot 29% vs 39%
Shared Notes
Musk 48% vs 46%
Vetiver 27% vs 23%
Only in 90 Pure White
Amber 24%
Only in Gaia
Tonka Bean 31%

Accords

90 Pure White Gaia
100%
Citrus
65%
90%
Musky
100%
Floral
98%
Herbal
88%
81%
Green
84%
78%
Ozonic
77%
Aromatic
72%
73%
Fresh Spicy
68%
66%
Powdery
68%
62%
Lavender
58%
Aquatic
Vanilla
54%
Fresh
51%
Citrus shared
100%
65%
Musky shared
90%
100%
98%
88%
Green shared
81%
84%
78%
Aromatic shared
77%
72%
Fresh Spicy shared
73%
68%
Powdery shared
66%
68%
62%
58%
54%
51%

Performance

90 Pure White Gaia
Moderate (4-6h)
Longevity
Long (6-10h)
Moderate
Projection
Strong
Moderate
Intensity
Strong

Season and Occasion Fit

90 Pure White

Seasons

Best For:
Spring Summer

A warm-weather pick - at its best in summer and spring.

Occasions

Best For:
Office Casual Sport
Also Works:
Date

Its fresh and clean profile, combined with poor longevity and sillage, makes it perfect for office or casual wear where subtlety is key. It's not punchy enough for formal events or evening dates.

Gaia

Seasons

Also Works:
Spring Summer Autumn Winter

Occasions

Best For:
Office Casual Sport
Also Works:
Date Formal

Its clean, fresh, and musky character makes it highly versatile across many settings, particularly suited to casual wear or an office environment where it won't overpower. While not overtly romantic or formal, its sophisticated undertones allow it to adapt to more dressed-up occasions without feeling out of place. The light, airy nature also works well for sporty activities.

Similarity Breakdown

Overall
87%
Olfactory
95%
Notes
85%
Accord
64%
Key Similarities

Both share Musky, Green, Aromatic accords and Tea, Vetiver notes

Key Differences

Subtle differences in overall composition

Where to buy

90 Pure White
Gaia
also worth checking

ScentVerdict earns a commission from purchases - this doesn't affect our verdicts.

Compare Another Pair

VS