Jo Loves 2018 EDP

U ££ Favourite

Jo by Jo Loves

by Jo Malone

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Jo Loves Jo by Jo Loves is an Eau de Parfum launched in 2018, created by Jo Malone. Jo by Jo Loves opens with Bitter Orange, Grapefruit, and Lime, settles into a heart of Angelica, Rose, Pepper, and Apple, and dries down to a base of Musk, Cedar, Vetiver, and Guaiac Wood. Jo Loves's Jo by Jo Loves carries a Favourite verdict, a fresh-led wear.

A hyper-fresh, juicy blast of grapefruit and pepper, Jo by Jo Loves is the ultimate mood booster for citrus lovers. Unisex, ultra-modern, and effortlessly clean, this scent radiates clarity and joy.
What our verdicts mean →
  • Fresh
  • Confident
  • Modern
  • Clean
  • Energetic
Jo by Jo Loves Eau de Parfum bottle

Scent Profile

Composition

Timeline

Showing: Overall Blend
Topas listed
Grapefruit42%
Bitter Orange31%
Lime27%
Heartas listed
Pepper32%
Hedione21%
Rose18%
Angelica15%
Apple15%
Baseas listed
Cedar34%
Vetiver26%
Guaiac Wood23%
Musk17%

Top, heart and base are the brand's own listing, not a timing claim - the industry classifies a note by its character as much as by how fast it fades. Each curve here is modelled from that material's own volatility, so groups can overlap when a house lists long-lasting materials in its heart.

ScentArt

ScentArt Gallery What is ScentArt?

Performance & Mood

Performance

Longevity
Moderate (4-6h)
Projection
Moderate
Intensity
Light

Mood

Mood Energising
Calming
Character Playful
Serious
Sentiment Uplifting
Brooding

When To Wear

Best Seasons

Best For:
Spring Summer
Also Works:
Fall

The sparkling citrus and fresh spicy character shines in spring and summer, providing clarity and energy in warm weather. Its light woody base keeps it lively but not deep enough for colder months.

Best Occasions

Best For:
Office Date Casual Sport
Also Works:
Formal

Its transparent, non-intrusive citrus freshness is ideal for office, daily wear, and active settings. Understated projection and a clean vibe make it appropriate for dates and even sport.

Ingredients and allergens

We don't have this fragrance's ingredient list yet.

About

Jo by Jo Loves Eau de Parfum opens with a dazzling burst of grapefruit and bitter orange, instantly bright and effervescent. Black pepper brings a crisp, spicy edge that lifts the juicy citrus, while hints of green apple and hedione add a breezy, airy transparency. Cedar, vetiver, and guaiac wood provide a subtle, dry backbone, never weighing the composition down. The overall effect is sparkling, invigorating, and minimalistic-a quintessentially modern citrus scent that feels like bottled sunlight.

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Drawn from community reviews and editor-reviewed before publishing on . See our methodology and disclosure policy.