Jorum Studio 2026 Edp

U ££

A New Bond

by Euan McCall

Jorum Studio A New Bond is an Eau de Parfum launched in 2026, created by Euan McCall. A New Bond settles into a heart of Labdanum, Frankincense, Saffron, and Cistus Incanus. Jorum Studio's A New Bond carries a Favourite verdict, a amber-led wear.

A New Bond is a sophisticated amber opening with a distinct, almost 'new book' scent, evolving into a warmer, spiced sweetness that will appeal to those who favour enigmatic, evolving fragrances.
  • Sophisticated
  • Mysterious
  • Warm
  • Elegant
  • Cozy
A New Bond Eau de Parfum bottle

ScentArt

Profile

Citrus Floral Fruity Green Sweet Warm Woody Earthy Animalic Fresh
Citrus 9%
Floral 3%
Fruity 2%
Green 1%
Sweet 33%
Warm 29%
Woody 14%
Earthy 17%
Animalic 11%
Fresh 5%

Mood Profile

Mood Energising
Calming
Character Playful
Serious
Sentiment Uplifting
Brooding

Performance

Longevity
Moderate (4-6h)
Projection
Moderate
Intensity
Moderate

Best Seasons

Best For:
Spring Winter

Built for the cooler edges of the year - spring and winter pair best.

Best Occasions

Best For:
Date Formal
Also Works:
Casual

Its warm, amber-spice profile makes it excellent for dates and formal events, creating an inviting yet refined aura. While it could work casually, it might be a bit much for everyday wear; for the office, its unique character might be distracting, so a light hand is key.

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Where to buy

Wide selection Amazon UK Prime delivery often available Check price on Check price on

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About

Imagine cracking open a leather-bound book in an ancient library; that's the initial whisper. A dry, slightly dusty saffron and frankincense accord greets you, before a gentle orange sweetness peeks through, softening the edges. As it settles, the amber and vanilla take hold, creating a warm, resinous depth, perfectly balanced by the enduring, subtle spice. Oud provides a hint of exotic gravitas without overpowering, leaving a comforting, grown-up trail.