Bastille Parfums

Bastille Parfums is a French niche fragrance house created in 2020 by Marie-Hortense Varin with the explicit aim of making fine perfumery more transparent and ingredient-focused. The brand is based in Paris, with fragrances conceived in the capital, composed in Grasse and bottled in the Paris region, underlining a fully French production chain. From the outset, Bastille has positioned itself around strict naturality targets: its perfumes are built with 95% natural-origin materials and 5% carefully selected synthetics, avoiding a long list of controversial ingredients while still working at eau de parfum strength.

Creative work is done in partnership with established perfumers such as Nicolas Beaulieu, Caroline Dumur, Domitille Michalon-Bertier, Paul Guerlain and Anne Flipo, who are encouraged to use short, readable formulas rather than overly complex compositions. The brand publishes detailed breakdowns of each scent, including note lists and formula transparency, which has made it a reference point for consumers interested in cleaner formulations. All fragrances are marketed as genderless, vegan and cruelty free, and the line currently comprises a compact collection launched from 2020 onward.

Bastille is also characterized by a strong sustainability and ethics narrative. Multiple retail partners highlight its focus on responsible sourcing, reduced additive use and a balance between natural ingredients and modern safety standards. While the company started from the vision of its founder, day-to-day leadership and expansion are now closely associated with industry veterans Sophie Maisant and Pascal Hyafil, who are involved in developing the brand across selective and clean beauty channels. Taken together, Bastille occupies a space between traditional French perfumery culture and the newer "clean" movement, targeting customers who want both characterful compositions and clear information about what they are wearing.