Costume National Scents

Costume National Scents is the fragrance arm of Italian fashion house Costume National. According to the brand's own history, the perfume line was founded in 2001 as an olfactory extension of the fashion label created in 1986 by designer Ennio Capasa in Milan. The scents project quickly developed its own identity, moving beyond a simple fashion accessory into a dedicated niche perfume brand with its own direction and catalogue.

From the outset, Costume National Scents positioned itself within Italian fine perfumery, emphasizing detailed work with high quality raw materials and collaborations with established perfumers. The house cites Scent Intense, launched in 2001, as a pivotal release that defined its style: a powerful, all Made in Italy composition that became one of its most recognized perfumes. Other recurring names attached to the brand include Scent, 21, Homme and later creations such as Costume National I (2019) and Secret Woods (2021), which continue this line of characterful compositions.

The brand describes knowledge, passion and love as the core values guiding its formulas, and highlights a deliberate break from mainstream commercial perfumery in favor of exploring less conventional structures. Its communication repeatedly uses the term "unstereotypical" to describe both its clientele and its approach to scent. While the parent fashion house remains Milan based, Costume National Scents operates as a niche label with a focused portfolio and a strong link to the minimalist yet edgy aesthetic that made the clothing line known in international fashion circles.