Daniel Josier

Daniel Josier is a Spanish perfumer who built his own brand after more than a decade creating fragrances for major companies. According to his own professional biography, he entered the perfume industry in 1997 at Haarmann & Reimer (now Symrise), working on compositions for large clients such as Sara Lee, Unilever, L'Oréal, Puig and LVMH. In 2004 he moved to Iberchem to oversee fragrance creation for the Spanish market, and from 2008 he managed the Iberia business for French fragrance house Expressions Parfumées, serving brands including Puig, Carolina Herrera, Paco Rabanne, Nina Ricci, Prada, Valentino, Yves Rocher and L'Occitane.

Multiple retailer and brand profiles report that the Daniel Josier perfume brand was launched in 2014, bearing the founder's name and positioning itself in the niche segment. Earlier, in 2009, he had already founded L'Atelier del Perfume to develop finished fragrance products for smaller clients, which gave him experience in owning the full creative and production chain. His own line includes scents such as Ambre Tabac, Mystery Oud, Le Musk, Golden Vetiver and Cuero de La Toscana, often highlighting single themes like amber-tobacco, oud or leather.

Interviews and reviews note that Josier trained under Jean-Claude Ellena and that he composed an early prototype of Tom Ford's Tuscan Leather, later reworked into his own Cuero de La Toscana. He has also created personal projects like Josune, a fragrance named after his wife, originally conceived under the working title Positive Thinking and inspired by ideas of energy and optimism. The brand is closely associated with Barcelona, where advertising for his perfumes is reported as highly visible, and it remains focused on author-driven, small-scale production under the umbrella of Spanish distributor Delux Joia.