A truly whimsical gourmand, Lost Alice offers a divisive take on powdery carrot cake and milky tea. Some revel in its subtle, comforting embrace, while others are left cold by its fleeting presence and lack of bold character. Sample first, this one's a Marmite scent.

This is Xerjoff's divisive powder bomb, a luxurious vanilla-coconut cream pie for some, a dusty thrift shop or aggressive Play-Doh for others. It’s certainly a unique experience, just remember to sample it first - especially if you’re prone to blind buying.