Floral Street

Floral Street is a British fragrance house inspired by the vibrancy and diversity of London. Since its founding in 2017, the brand has carved out a distinct space in contemporary perfumery, emphasizing modern floral constructions with a creative twist. Working closely with renowned perfumer Jérôme Epinette and the ingredients house Robertet, Floral Street is committed to vegan and cruelty-free formulations, earning certifications from PETA and Leaping Bunny. The brand is recognized for its sustainable approach, using responsibly sourced ingredients and recyclable packaging. Its olfactive signature is bold and energetic, often blending unexpected notes within floral, gourmand, and fruity compositions. Standout fragrances like Wonderland Peony, Arizona Bloom, Wild Vanilla Orchid, and Sunflower Pop have become cult favorites, and collaborations such as the Bridgerton-inspired Enchanted Masquerade highlight the brand's playful spirit. Floral Street's mission is to make luxury fragrance accessible, expressive, and environmentally conscious, appealing to those seeking both creativity and sustainability in scent.