Jesús del Pozo

Jesús del Pozo is a Spanish fashion and fragrance brand created by designer Jesús del Pozo, who was born in Madrid in 1946 and opened his first boutique in the city in 1974. He became part of the creative wave that reshaped Spanish style after the Franco era, and his name later extended from avant‑garde fashion into perfumery.

The brand entered fragrance in 1992 with Duende, a feminine scent that marked its move into the perfume market. This was followed by the masculine fragrance Quasar in 1994, Esencia de Duende in 1996 and, most notably, Halloween in 1997, which grew into an internationally successful line with numerous flankers for both women and men. Other launches have included Quasar Adventure (1999), J. del Pozo In Black (2005), Halloween Kiss (2008) and Ámbar (2010).

After Jesús del Pozo’s death in 2011, the Spanish group Perfumes y Diseño acquired the brand and continued to manage and distribute its fragrances. In 2014 they phased out the use of the Jesús del Pozo fashion name, but retained and developed key fragrance pillars. Since around 2015, collections such as Halloween and Arabian Nights have been marketed as stand‑alone lines, even though they originate from the Jesús del Pozo portfolio.

Today the name is closely associated with accessible designer fragrances that mix playful concepts with broadly appealing compositions, especially within the Halloween range, which remains the best known expression of the brand in the perfume world.