Impression Cashmeran Velvet
EDP
Ostens
Perfumer-led fragrances built around singular raw materials
Ostens is a London-rooted niche fragrance house built around identifiable raw materials and perfumer-led interpretation. Founded by industry partners Christopher Yu and Laurent Delafon, it introduced six eau de parfums called Impressions alongside a companion set of single-material oils, the Préparations.
The idea grew from the founders’ work in fragrance distribution and their exposure to natural ingredients in Grasse. Rather than prescribe a conventional brief, they invited perfumers to respond to a chosen material. The oil and perfume formats make that starting point visible: each Preparation can be worn alone or layered with an Impression, another Ostens scent or a perfume from a different house.
The Impressions cover a broad range of styles. Cashmeran Velvet is soft and close to the skin, Cedarwood Heart draws on tobacco-like woods, and Rose Oil Isparta pushes rose into a dense, fruit-touched register. Two Patchouli Heart perfumes show contrasting directions, from resinous and herbal to powdery and floral. Jasmine Absolute gives the original collection a brighter floral counterpoint.
Ostens sits in specialist niche perfumery rather than the broad designer market. Its defining idea is the meeting of a single-material prompt with the individual voice of an invited perfumer. The house suits wearers who enjoy comparing ingredients, discovering different interpretations and experimenting with fragrance layering.
A niche, premium house known for woody compositions.
Ostens began with the Impressions and matching Préparations oils, pairing a perfume with the ingredient that inspired it. The house later extended its fragrance work into candles while retaining the material-led, perfumer-centred concept.
Ostens is a concept-led niche house for wearers who want to see how one material can lead to very different perfumes. Its companion oils add a flexible layering element, while the Impressions show the creative range of invited perfumers.
Favourite - easy to wear anywhere · Statement - bold & distinctive · Acquired - bold, for fewer occasions
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