Card A shareable image comparing these two fragrances - verdicts, profiles and what they share. Save or copy it to post anywhere.
Because It's You Eau de Parfum bottle Because It's You EDP
EDP Concentration EDP
F Gender F
2017 Year -
££ Price Tier £
Always You Eau de Parfum bottle Always You EDP

ScentArt

View Liquid → Because It's You EDP
View Liquid → Always You EDP

Which Should You Buy?

Our Verdict - Because It's You EDP
A sparkling raspberry-vanilla delight that radiates confidence and flirtatious charm. Loud, sweet, and undeniably crowd-pleasing, it's a go-to for those who love their fragrance to announce their arrival.
Acquired
Our Verdict - Always You EDP
The Fragrance World UK's £4.95/30ml interpretation of Emporio Armani Because It's You (2018) - the pyramid maps the original's raspberry opening, damask rose heart, and vanilla dry-down. Liverpool dupe-house pricing on a recognisable smell-alike for casual rotation.
Favourite

Scent Profile

How They Wear

Showing: Overall Blend

Mood

Mood Energising
Calming
Character Playful
Serious
Sentiment Uplifting
Brooding
Because It's You EDP
Always You EDP

Notes

Shared Notes
Raspberry 39% vs 45%
Only in Because It's You
Lemon 32% Neroli 29%
Only in Always You
Pear 30% Pink Pepper 24%
Shared Notes
Rose 100% vs 46%
Only in Always You
Freesia 28% Violet 25%
Shared Notes
Vanilla 39% vs 31%
Musk 30% vs 22%
Only in Because It's You
Amberwood 30%
Only in Always You
Amber 27% Woody 19%

Accords

Because It's You Always You
100%
Fruity
85%
90%
Sweet
65%
70%
Floral
75%
60%
Vanilla
55%
Amber
55%
Rose
55%
50%
Powdery
50%
Musky
Fruity shared
100%
85%
Sweet shared
90%
65%
Floral shared
70%
75%
Vanilla shared
60%
55%
55%
55%
50%
50%

Performance

Because It's You Always You
Long (6-10h)
Longevity
Moderate (4-6h)
Strong
Projection
Intimate
Strong
Intensity
Moderate

Season and Occasion Fit

Because It's You

Seasons

Best For:
Spring Autumn
Also Works:
Winter

The sweet, jammy raspberry and creamy vanilla make this shine in cooler spring and autumn weather, while the floral freshness and light citrus keep it wearable in winter and not overly heavy for some summer nights. Overapplication can be cloying in heat.

Occasions

Best For:
Date Casual
Also Works:
Office Formal

Its pronounced projection, sweetness, and inviting character make it ideal for dates and social occasions. It’s versatile for casual wear but can become too bold for office or active settings if overapplied.

Always You

Seasons

Best For:
Spring Autumn Winter
Also Works:
Summer

The raspberry-led opening and vanilla-anchored close mirror the original's seasonal range, though the budget composition fades faster than the Emporio Armani bottle in heavier conditions.

Occasions

Best For:
Office Date Casual Formal

A budget interpretation that keeps the original's structure - the dupe reads cleaner and shorter, making it best suited to casual rotation rather than as a replacement for the Emporio Armani signature.

Similarity Breakdown

How alike these two fragrances smell, scored from their full scent profiles.

Overall scent match
82%
Key Similarities

Both lean fruity, sweet, floral

Key Differences

Subtle differences in overall composition

Where to buy

Because It's You EDP
Always You EDP
also worth checking

ScentVerdict earns a commission from purchases - this doesn't affect our verdicts.

Compare Another Pair

VS