Giorgio Armani 2017 EDP

F ££ Acquired

Because It's You

by Anne Flipo

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Giorgio Armani Because It's You is an Eau de Parfum launched in 2017, created by Anne Flipo. Because It's You opens with Lemon, Neroli, and Raspberry, settles into a heart of Rose, and dries down to a base of Musk, Vanilla, and Amberwood. Giorgio Armani's Because It's You carries an Acquired verdict, a floral-led wear.

A sparkling raspberry-vanilla delight that radiates confidence and flirtatious charm. Loud, sweet, and undeniably crowd-pleasing, it's a go-to for those who love their fragrance to announce their arrival.
What our verdicts mean →
  • Confident
  • Romantic
  • Fresh
  • Playful
  • Modern
$96.59 at FragranceNet 3.4 fl oz (100 ml) · plus sales tax Check price on → Check prices ↓
Because It's You Eau de Parfum bottle

Scent Profile

Composition

Timeline

Showing: Overall Blend
Topas listed
Raspberry39%
Lemon32%
Neroli29%
Heartas listed
Rose100%
Baseas listed
Vanilla39%
Musk31%
Amberwood30%

Top, heart and base are the brand's own listing, not a timing claim - the industry classifies a note by its character as much as by how fast it fades. Each curve here is modelled from that material's own volatility, so groups can overlap when a house lists long-lasting materials in its heart.

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Performance & Mood

Performance

Longevity
Long (6-10h)
Projection
Strong
Intensity
Strong

Mood

Mood Energising
Calming
Character Playful
Serious
Sentiment Uplifting
Brooding

When To Wear

Best Seasons

Best For:
Spring Fall
Also Works:
Winter

The sweet, jammy raspberry and creamy vanilla make this shine in cooler spring and autumn weather, while the floral freshness and light citrus keep it wearable in winter and not overly heavy for some summer nights. Overapplication can be cloying in heat.

Best Occasions

Best For:
Date Casual
Also Works:
Office Formal

Its pronounced projection, sweetness, and inviting character make it ideal for dates and social occasions. It’s versatile for casual wear but can become too bold for office or active settings if overapplied.

Ingredients and allergens

ALCOHOL, PARFUM / FRAGRANCE, AQUA / WATER, BENZYL SALICYLATE, LINALOOL, BENZYL ALCOHOL, ALPHA-ISOMETHYL IONONE, HYDROXYCITRONELLAL, CITRONELLOL, GERANIOL, HEXYL CINNAMAL, LIMONENE, BUMETRIZOLE, PENTAERYTHRITYL TETRA-DI-T-BUTYL HYDROXYHYDROCINNAMATE, COUMARIN, TRIS(TETRAMETHYLHYDROXYPIPERIDINOL) CITRATE, CITRAL, METHYL-2-OCTYNOATE, BENZYL BENZOATE, METHYL ANTHRANILATE, CI 19140 / YELLOW 5, CI 15510 / ORANGE 4, CI 60730 / EXT. VIOLET 2

From a shop in the United Kingdom. Boxes sold in other countries can differ.

Printed with this list: F.I.L. B205566/1

Another shop's list names the same allergens.

Named in this list, in standard patch-test panels

Other allergens named in this list

Lists change between batches and markets, so check the box of the bottle you have. "Parfum" covers substances the label does not name, and we highlight only the allergens we could match. If you have a diagnosed allergy, look for the name your clinic gave you on your own packaging.

About

Because It’s You Eau de Parfum by Giorgio Armani opens with a vibrant burst of candied raspberry and zesty lemon, softened by airy neroli. The heart is a lush, jammy rose, seamlessly blended to avoid powdery heaviness. As it dries down, a creamy, sensual vanilla-musk accord emerges, wrapped in hints of amberwood for warmth. The overall impression is playful, feminine, and inviting-modern and sweet, but never juvenile-leaving a memorable, addictive trail that lingers and elicits compliments. Perfect for romantic evenings or anytime you want to feel radiant.

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Where to buy

Prices for the United States · · checked 17 October

Prices before sales tax, which the shop adds at checkout.

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Drawn from community reviews and editor-reviewed before publishing on . See our methodology and disclosure policy.