If you missed out on Erba Pura, or just fancy a softer, warmer take on that fruity-musk DNA, Purple Accento is your sophisticated second chance. It's a crowd-pleaser for sure, though some might find it a bit too close to its famous sibling.

420 chases Creed's Aventus for Her - green apple and bergamot up top, rose and sandalwood at the heart, blackcurrant and amber underneath. The apple note is louder and more synthetic here than Creed's polished fruit accord, and the whole thing thins out much faster, but the fruity-woody shape of the original is recognisably there for a fraction of the price.