Beloved For Women

Beloved chases the sparkling, fruity-floral signature of Cacharel's Amor Amor - the bubbly, love-struck scent that became a rite of passage for a generation. It opens juicy and effervescent with blackcurrant, orange, grapefruit and mandarin, lifted by bergamot and a touch of cassia. The heart turns creamy and feminine: a soft apricot threaded through jasmine, rose and lily-of-the-valley. As it dries down it warms into vanilla, amber, tonka and a whisper of cedar, lending the sweetness a cosy depth. Against the original it does a genuinely faithful job - wearers consistently rate the likeness high and report it lasting through the day - though, like most budget renditions, the fruit reads a shade sweeter and more synthetic and the florals a little softer. Performance is one of its strengths: good longevity and steady projection that warm up the longer it sits on skin. What you get is a cheerful, romantic fruity-floral that delivers the spirit of Amor Amor for a fraction of the cost. Lovely in spring and through the cooler months, made for dates, daily wear and easy evenings.