Ajmal 2024 Edp

U ££

Evoke Her Midnight

Ajmal Evoke Her Midnight is an Eau de Parfum launched in 2024. Evoke Her Midnight opens with Blackcurrant, Saffron, Bergamot, and Pink Pepper, settles into a heart of Patchouli, Oakmoss, Musk, and Amber, and dries down to a base of Rose, Cacao Pod, Jasmine, and Raspberry. Ajmal's Evoke Her Midnight carries an Acquired verdict, a fruity-led wear.

This one's a bit of a curveball. Evoke Her Midnight isn't for everyone, offering a fresh, fruity twist on a familiar profile that definitely leans more feminine than unisex. Don't blind buy; you'll either love its unique blend or find it just isn't quite 'you'.
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  • Fresh
  • Feminine
  • Clean
  • Elegant
  • Bold
Evoke Her Midnight Eau de Parfum bottle

ScentArt

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Profile

Citrus Floral Fruity Green Sweet Warm Woody Earthy Animalic Fresh
Citrus 7%
Floral 23%
Fruity 17%
Green 8%
Sweet 26%
Warm 18%
Woody 8%
Earthy 19%
Animalic 9%
Fresh 9%

Mood Profile

Mood Energising
Calming
Character Playful
Serious
Sentiment Uplifting
Brooding

Accords

Fruity
100%
Rose
91%
Patchouli
82%
Woody
77%
Warm Spicy
71%

Notes

Top Notes

Blackcurrant 31% Saffron 25% Pink Pepper 25% Bergamot 19%

Heart Notes

Patchouli 29% Oakmoss 19% Amber 19% Vanilla 19% Musk 14%

Base Notes

Rose 26% Raspberry 22% Cacao Pod 17% Jasmine 17% Geranium 17%

Performance

Longevity
Long (6-10h)
Projection
Strong
Intensity
Strong

Best Seasons

Best For:
Fall Winter

A cold-weather scent - best worn in autumn and winter.

Best Occasions

Best For:
Date Formal
Also Works:
Casual

Given its strong projection and 8-10 hour longevity, this scent is better suited for evenings and special occasions rather than the office. Its warm, fruity, and rosy accords make it an excellent choice for dates, formal events, and cooler weather.

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Where to buy

Wide selection Amazon UK Prime delivery often available Check price on → Check price on →

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About

Evoke Her Midnight opens with a vibrant burst of blackcurrant and zesty bergamot, sharpened by a hint of pink pepper. As it settles, a core of earthy patchouli, warm amber, and musky vanilla appears, soon joined by a rosy, jammy raspberry and elegant geranium. The journey ends with a subtle hint of cacao, grounding the sweet fruit and floral heart in a smooth, lingering finish.

Drawn from community reviews and editor-reviewed before publishing on . See our methodology and disclosure policy.