Jo Malone London 2024 EDP

U ££ Favourite

Hinoki & Cedarwood Cologne Intense

by Anne Flipo , Celine Roux

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Jo Malone London Hinoki & Cedarwood Cologne Intense is an Eau de Parfum launched in 2024, created by Anne Flipo and Celine Roux. Hinoki & Cedarwood Cologne Intense opens with Cinnamon, settles into a heart of Lavender, Clove, and Hinoki Wood, and dries down to a base of Cedar, Patchouli, and Tonka Bean. Jo Malone London's Hinoki & Cedarwood Cologne Intense carries a Favourite verdict, a spicy-led wear.

This one's a proper head-scratcher. Some reckon it's a classy, unique woody masterpiece, a spa in a bottle. Others are getting cleaning products, synthetic messes, or Christmas potpourri. It’s certainly got people talking, but not always agreeing.
What our verdicts mean →
  • Clean
  • Sophisticated
  • Relaxed
  • Modern
  • Warm
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Hinoki & Cedarwood Cologne Intense Eau de Parfum bottle

Scent Profile

Composition

Timeline

Showing: Overall Blend

Top, heart and base are the brand's own listing, not a timing claim - the industry classifies a note by its character as much as by how fast it fades. Each curve here is modelled from that material's own volatility, so groups can overlap when a house lists long-lasting materials in its heart.

ScentArt

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Performance & Mood

Performance

Longevity
Moderate (4-6h)
Projection
Moderate
Intensity
Moderate

Mood

Mood Energising
Calming
Character Playful
Serious
Sentiment Uplifting
Brooding

When To Wear

Best Seasons

Best For:
Fall Winter
Also Works:
Spring

A cold-weather scent - best worn in autumn and winter.

Best Occasions

Best For:
Date Casual
Also Works:
Office Formal

Its woody, aromatic, and clean profile makes it versatile, suitable for casual wear or dates where a sophisticated, yet subtly intriguing scent is desirable. However, its debated projection and uniqueness might be too much for some formal settings and it's too structured for sport.

Ingredients and allergens

Alcohol Denat., Fragrance (Parfum), Water\Aqua\Eau, Ethylhexyl Methoxycinnamate, Butyl Methoxydibenzoylmethane, Ethylhexyl Salicylate, Coumarin, Linalool, Cinnamal, Limonene, Eugenol, Pentaerythrityl Tetra-Di-T-Butyl Hydroxyhydrocinnamate

From a shop in the United Kingdom. Boxes sold in other countries can differ.

Named in this list, in standard patch-test panels

Other allergens named in this list

Lists change between batches and markets, so check the box of the bottle you have. "Parfum" covers substances the label does not name, and we highlight only the allergens we could match. If you have a diagnosed allergy, look for the name your clinic gave you on your own packaging.

About

Hinoki & Cedarwood opens with a fresh, crisp, almost camphorous hinoki wood, sometimes carrying a surprising fizzy, spicy cola-like nuance that divides opinion. This develops into a sturdy cedar heart, lending a clean, slightly powdery earthiness. The woodiness then settles into a comfortable, almost creamy base, maintaining its aromatic, woody core with hints of gentle spices.

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Two people, two scents: what sits well beside it when you each wear your own See what pairs well

Where to buy

Prices for the United States ·

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Drawn from community reviews and editor-reviewed before publishing on . See our methodology and disclosure policy.