This one's a proper debate starter, isn't it? Half the crowd reckons it's a juicy, effervescent fruit bomb, a playful summer dream. The other half gets hit by synthetic notes, harsh herbs, or a peach that quickly disappears. Definitely sample it first, because your skin chemistry will dictate whether it's a 'banger' or a 'bathroom cleaner'.

A budget take on Roja Dove's luxurious Isola Blu. Isle Serenade lands the bright citrus opening and herbal lavender-thyme lift over a green, mossy chypre base, but where Roja's version is impeccably balanced and refined, this dupe renders the complexity flatter and the high-end polish thinner.