Shiseido 2023 Edp

U ££

Ginza Intense

by Karine Dubreuil-Sereni , Maïa Lernout

Shiseido Ginza Intense is an Eau de Parfum launched in 2023, created by Karine Dubreuil-Sereni and Maïa Lernout. Ginza Intense opens with Blackcurrant, settles into a heart of Rose, and dries down to a base of Patchouli and Vanilla. Shiseido's Ginza Intense carries a Favourite verdict, a rose-led wear.

This one's a slow burner. Generic and a bit samey to start, but give it time and Ginza Intense opens up into a gorgeous, sophisticated fruity rose that many consider a solid crowd-pleaser for its balanced sweetness and wearability. Others will probably just call it boring.
  • Sophisticated
  • Elegant
  • Soft
  • Sensual
  • Clean
Ginza Intense Eau de Parfum bottle

ScentArt

Profile

Citrus Floral Fruity Green Sweet Warm Woody Earthy Animalic Fresh
Citrus 3%
Floral 31%
Fruity 27%
Green 12%
Sweet 31%
Warm 3%
Woody 9%
Earthy 18%
Animalic 2%
Fresh 10%

Mood Profile

Mood Energising
Calming
Character Playful
Serious
Sentiment Uplifting
Brooding

Accords

Rose
100%
Fruity
97%
Patchouli
85%
Woody
83%
Floral
68%

Performance

Longevity
Moderate (4-6h)
Projection
Moderate
Intensity
Moderate

Best Seasons

Best For:
Fall Winter
Also Works:
Spring Summer

Versatile across every season - no clear seasonal preference from wearers.

Best Occasions

Best For:
Date Casual
Also Works:
Office Formal

Its moderate sillage and elegant, non-intrusive nature makes it a good fit for most settings, including the office, if applied sparingly. The sensual drydown, particularly with the patchouli and vanilla, lends itself well to date nights, while the fresh rose keeps it versatile for casual outings.

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Where to buy

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About

Ginza Intense opens with a bright, juicy burst of blackcurrant, quickly giving way to a delicate, fresh rose that feels plucked straight from the garden rather than heavily concentrated. As it settles, a soft, earthy patchouli emerges, grounding the florals, while a hint of vanilla adds a creamy smoothness, creating a well-rounded and subtly sensual scent. The fruitiness persists, keeping the rose from becoming too traditional, evolving into a sophisticated and understated aroma.