Atkinsons 2025 EDP

U £££££ Statement

Platinum Blend

by Pierre-Constantin Guéros

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Atkinsons Platinum Blend is an Eau de Parfum launched in 2025, created by Pierre-Constantin Guéros. Platinum Blend opens with Anise and Bay Leaf, settles into a heart of Sandalwood and Heliotrope, and dries down to a base of Tonka Bean and Labdanum. Atkinsons's Platinum Blend carries a Statement verdict, a sweet-led wear.

A warm, spicy, and distinctly amber-heavy scent that's creating a stir. Some find it a dead ringer for classic Angel, while others pick up a Dr Pepper vibe. Definitely a crowd-pleaser that leans feminine, despite being marketed as unisex.
What our verdicts mean →
  • Warm
  • Elegant
  • Feminine
  • Sweet
  • Woody
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Platinum Blend Eau de Parfum bottle

Scent Profile

Composition

Timeline

Showing: Overall Blend
Topas listed
Bay Leaf55%
Anise45%
Heartas listed
Heliotrope50%
Sandalwood50%
Baseas listed
Tonka Bean67%
Labdanum33%

Top, heart and base are the brand's own listing, not a timing claim - the industry classifies a note by its character as much as by how fast it fades. Each curve here is modelled from that material's own volatility, so groups can overlap when a house lists long-lasting materials in its heart.

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Performance & Mood

Performance

Longevity
Long (6-10h)
Projection
Moderate
Intensity
Strong

Mood

Mood Energising
Calming
Character Playful
Serious
Sentiment Uplifting
Brooding

When To Wear

Best Seasons

Best For:
Spring Summer Fall Winter

Versatile across every season - no clear seasonal preference from wearers.

Best Occasions

Best For:
Date Formal
Also Works:
Casual

Its potent, long-lasting amber and vanilla profile, combined with impressive longevity, makes it too assertive for office wear but perfect for special evenings or dates. It carries enough elegance for formal events, though perhaps less so for entirely casual daytime outings.

Declarable allergens

We derive these from the materials behind this fragrance's notes, not from the bottle. Each one is likely, not confirmed. The list is partial - the box can name others.

In standard patch-test panels

Other declarable allergens

  • Bay laurel Laurus Nobilis Leaf Oil from Bay Leaf
  • Sandalwood Santalol from Sandalwood

The large name is the everyday one. The small name is the INCI form on the box, so you can compare the two. Reactions differ between people. A patch-test panel is not a ranking of risk. How we derive this

About

Platinum Blend opens with a sweet, aromatic burst of anise and bay leaf, quickly ushering in a creamy, powdery heart of sandalwood and heliotrope. The dry down is all about rich, opulent vanilla and amber, deepened by the resinous warmth of labdanum and the sweet, almost marzipan-like nuance of tonka bean. It's a decadent, enveloping fragrance that leaves a lasting impression.

Similar

Compare & Pair

Layer

Wear two at once. See what layers well with Platinum Blend Eau de Parfum - the blends worth trying, and how each one scores.

Complement

Round out the rotation. See what complements Platinum Blend Eau de Parfum - fragrances that pair with it, worn side by side.

Where to buy

Prices for the United Kingdom ·

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Drawn from community reviews and editor-reviewed before publishing on . See our methodology and disclosure policy.